Lizzo is known for making fans feel “Good as Hell” with her music, and now she is doing the same with an upcoming shapewear line called Yitty.
“This is a dream 5 years in the making” the Grammy Award-winning superstar wrote on Instagram about her newest venture, which is slated to launch on April 12.
In partnership with Fabletics, the “no-shame, smile-inducing shapewear” is designed for all body types and will include undergarments ranging in size from XS to 6X.
“I was tired of seeing this sad, restrictive shapewear that literally no one wanted to wear,” Lizzo said in a statement. “I had an epiphany like, ‘Who can actually do something about this?’ I decided to take on the challenge of allowing women to feel unapologetically good about themselves again.”