Just how much distribution can be done on a phone? According to Too Lost, the answer is pretty much everything. For many artists and labels, the complex tasks of music distribution are frequently handled on desktop. That’s a belief held by some of the largest distribution platforms, though Too Lost is now giving its artists […]
Just how much distribution can be done on a phone? According to Too Lost, the answer is pretty much everything.
For many artists and labels, the complex tasks of music distribution are frequently handled on desktop. That’s a belief held by some of the largest distribution platforms, though Too Lost is now giving its artists complete mobile capabilities via a just-released app. The result is a completely portable distribution solution built for on-the-go artists, including those on tour.
According to the upstart distro, the decision to expand the platform into mobile was sparked by repeated client requests. Artists simply wanted multi-platform flexibility, so now it exists in their pockets.
In most cases, artists will toggle between both mobile and desktop environments, and Too Lost is smartly giving its artist clientele complete flexibility to choose their distribution environment. For Too Lost, a company DMN is thrilled to be partnering with, the key is to give artists a solid distribution solution from anywhere – at any time.
That means that the mobile app carries virtually all of the functions and features of Too Lost’s core distribution platform.
According to the company, uploading new music remains a swift process, achievable in seconds even while on-the-go. That means just-recorded music, including live cuts, jams, and even quick outtakes can be quick-released to fans from a phone. Alternatively, more conventional distribution work involving previously-recorded material and catalog management can also be handled on the small screen.
The app is also stuffed with real-time stats, including those tied to stream listening and audience demographics. For artists that love actionable data, that translates into quick engagement information and a powerful feedback loop.
Too Lost’s app also includes the ability to monitor earnings and transfer funds.
For those touring and building the early stages of their careers, fast withdrawals can make a big difference. Accordingly, Too Lost’s app offers fast and flexible payouts, allowing artists to withdraw their money whenever needed.
More broadly, mobile-based creativity tools are also blossoming. Just recently, DMN profiled the breakout success of GELO, whose ‘Tweakers’ started on Voloco, a ‘mobile recording studio’ that served up the featured beat. For Too Lost, the next step was simply to expand the possibilities to include the broader aspects of distribution.
According to Too Lost, this app is packed but manageable, and geared towards a client base that wants more functionality and flexibility than ever.
Too Lost’s just-released app is available on both iOS (Apple) and Google Play (Android) platforms.
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