Public Relations Officer At Uganda Management Institute (UMI)

Uganda Management Institute (UMI) is a Management Development Institution with a mission “to excel in developing practical and sustainable administration, leadership and management capacity”. It provides management training, consultancy and research services in response to the demands of the public, private, and NGO sectors.

In addition to short performance improvement management skills development courses, the Institute offers high quality career development management courses at Certificate, Diploma, Postgraduate Diploma and Higher Degree Levels.

The Institute’s activities are currently carried out at the main campus in Kampala and its Outreach Centers in Mbarara, Gulu and Mbale. In order to carry out its functions efficiently and effectively, the Institute seeks to recruit a suitably qualified person in the full time post below:


    • Salary Scale: UM4b
    • Reports to : Director General
    • Main purpose of the job:

To oversee the Public Relations function at the Institute.

    1. a) Defending and promoting the image of the Institute
    1. b) Ensuring that the front desk is responsive and receptive to internal and external clients
    1. c) Promoting a corporate culture
    1. d) Ensuring dissemination of accurate information
    1. e) Managing official public functions
    1. f) Representing the Institute on official corporate functions
    1. a) Developing and implementing a public relations strategy for UMI
    1. b) Ensuring that details of the Institute activities, appointments, events and awards are publicized and communicated appropriately to staff and wider community
    1. c) Close supervision of the Public Relations Assistants and the front desk as a whole to ensure exhibition of a corporate culture;
    1. d) Deciding on appropriate vehicle for communication including website, newsletter, email, flyers and ensuring proper usage of all communication channels in the Institute
    1. e) Dealing with the media on behalf of the Institute by researching, writing and distributing press releases or news items about the Institute to targeted media
    1. f) Liaising with professional colleagues and key spokes people in the profession
    1. g) Collating and analyzing media coverage
    1. h) Writing and editing in-house magazines, speeches, articles and annual reports
    1. i) Participating in preparing and supervising the production of publicity brochures, hand outs, direct mails, promotional videos, photographs, calendars cards and multimedia programmmes;
    1. j) Organizing events including press conferences, exhibitions and press tours
    1. k) Maintaining and updating information on the Institute website
    1. l) Fostering community relations through events, visits and invitations
    1. m) Managing the PR aspect of potential crisis situation
    1. n) Managing and supervising staff under the PR office and ensuring a strong culture of team work
    1. o) Arranging and processing international travel for staff.
    1. p) Taking care of international visitors to the Institute.


    1. a) Applicants should have an honors degree in Mass Communication, Public Relations or Journalism or a related field from a recognized University/Institution;
    1. b) Applicants with a relevant postgraduate qualification will have added advantage;
    1. c) Should have at least three years’ relevant experience in the Public Relations field from a reputable organisation;
    1. d) Well developed interpersonal, communication, team building and analytical skills;
    1. e) Should be proficient in MS office/suite applications and internet/ email technologies.

Successful candidates will on being confirmed in appointment, be offered five-year renewable contracts, a competitive basic salary complemented by housing allowance, medical allowance, transport allowance and an attractive gratuity scheme. Staff are also provided with support for continuous personal development.


Applications (hard copy) with comprehensive typed CVs, certified copies of transcripts and certificates together with the applicant’s telephone contact, names, addresses and telephone numbers of three referees should be received by the address below not later than 3.00pm Friday 13th February, 2015.

The Human Resource Manager Uganda Management Institute Plot 44 – 52 Jinja Road P. O. Box 20131 KAMPALA Tel: 259722/ 265139/ 265140/265138 Fax No. 259581

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