Mark December 2 in your diaries as this year’s Victoria’s Secret catwalk extravaganza will relocate from its New York home to London’s Earls Court
The Victoria’s Secret Bond Street store played host to two of its most famous bodies – Adriana Lima and Candice Swanepoel – for a very special announcement this morning.
Wearing a revealing little red dress, Brazilian model Lima, 32, opened the press conference by saying: “The Victoria’s Secret fashion show is the biggest fashion event in the world. We are very proud and honoured to announce that we’re headed to London this year.
She was joined by Victoria’s Secret chief marketing officer Ed Razek, who said that the brand had wanted to show in London since 1998.
The show, which usually takes place in New York but has also been staged in Cannes, is one of the most-watched catwalk events in the world. In it stars the brand’s ‘Angels’ – model ambassadors such as Alessandra Ambrosio, Behati Prinsloo, Karlie Kloss and of course, Adriana Lima and Candice Swanepoel.
Being signed up an Angel has turned models into household names, as Heidi Klum and Gisele Bündchen will testify. The Angels are then joined by a dozen or so other big names on the catwalk, to model fantastical creations (and plenty of sets of wings) conceived by British stylist Sophia Neophitou-Apostolou, which will rarely make it on to the catwalk, but will garner plenty of headlines.